I presented to B and B owners at the Iowa Bed & Breakfast Guild this past week and asked them to explore with me what they do and why that's important.
As often happens they started with the obvious ones: we provide overnight accomodations for travelers.
Then graduated slightly to: we provide safe and pleasant rest and relaxation in a special atmosphere.
Next came: we provide a sort of therapy - we feed the soul. Why? Because people want to feel special.
Why is all that important? It's important for people to be able to destress, have a caring experience, with a sense of family. Why? Because people need to relax in order to connect with their positive self.
And why is THAT important? Because we stir up a change in perspective and allow people to go 'back' to their regular world in a better, more 'in tune' way which allows them to affect other people's lives positively.
Whatever it is you think you do (i.e. provide a place to stay overnight), I think this story helps us recognize that all of us, no matter what we do, really can affect other people (known as our customers) in some pretty profound ways - provided we choose to.
Is it that simple? I think so - simply CHOOSE to make a POSITIVE DIFFERENCE through your every interaction every day.
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1 comment:
Good points mom! I was thinking about this the other day at work. Someone told me I should have gone out of my way and made a family meet in a smaller room in order to give the doctor a big table, "Because he's a doctor, you just should." He may be a doctor, but everyone else is just as important and deserving as he is. The world wouldn't function without many different people doing many different jobs.
Alyson
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